Beauty Trends

The 13 Best Mascaras of 2020 — Top Mascara Reviews

When your place of employment happens to be Allure, everyone and their grandmother tend to treat you like a living, breathing beauty encyclopedia. Not a single day goes by when at least one person randomly asks us, “What is your favorite [insert beauty product here]?” The best mascara is, without a doubt, one of the most frequently mentioned topics. They all want to know what exactly is making our lashes look like falsies.

While some of us do, in fact, have lash extensions, many of us will forever keep the same tubes of mascara in stock. With that in mind, we rounded up our editors’ absolute favorite mascaras of all time, with brands ranging from drugstore favorites like Maybelline New York to Sephora darlings Too Faced and Anastasia Beverly Hills. We’ve also got the luxury market covered.

Discover all the best and boldest mascaras that give Allure editors’ lashes the most volume, curl, and length each and every day.

All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

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