British makeup artist Alexandra Clare has never felt compelled to name one of her bold looks before, but “Bardot Eyes,” as she calls her dramatically inverted smoky eye look taking over Instagram, demanded its own moniker. “I hadn’t seen the style before,” she tells Allure. “To me, it reminded me of a top that I…

Each year, we give you, our lovely readers, the opportunity to vote for your favorite products. Well, the time has come, and the nominated products for our annual Readers’ Choice Awards are live. This year, you can pick your favorite products in many different categories, including Clean, Makeup, Hair, and Skin. But before we can…

There are two things in this world I absolutely love — one being Amazon. I can spend hours scrolling through the retailer’s beauty section and diving deep into what people are purchasing, reading countless reviews to the point where I, a beauty editor, am convinced to purchase and try it myself. As for the second…

I fell in love with this product upon first swipe. Despite looking like a pasty peach color at first glance, the Daily Brightening UV Defense Sunscreen sinks into my skin within seconds without leaving any traces of greasiness, residue, or white cast. I’m very impatient when it comes to rubbing in sunscreens — so the…

To avoid irritation and SPF running into your eyes when you sweat, cosmetic chemist Ginger King recommends seeking out a physical sunscreen in a balm form, such as Green Goo’s Solar Goo, as opposed to a chemical one or one in lotion form. It will stay put much better. Be sure to layer the sunscreen…

If our Readers’ Choice Awards have proven anything over the years, it’s that Allure readers have impeccable taste in beauty and personal-care products. More often than not, a slew of especially affordable products make the cut, because our readers know a low price doesn’t automatically mean underwhelming results. In fact, some of the most impressive…

We’ll make it snappy: Sunscreen shouldn’t leave your skin red, inflamed, or itchy. If it does, toss out your current SPF and investigate some of the best mineral sunscreens on the market, which you’ll soon read about. We know sunscreen is essential for a myriad of reasons — one of which is to avoid (painful!)…

Here’s the lowdown on how to subscribe to Allure’s print edition for more beauty routines, recommendations, and features. Hyaluronic acid. Although somewhat difficult to say (and even harder to spell), the skin-care ingredient commonly found in your favorite serums, sheet masks, and moisturizers, is an important addition to your daily skin-care regimen. That’s because HA, a molecule…

If you want to keep your skin looking matte and poreless, it’s time to introduce a powder foundation to your routine. The primary factor that sets liquid and powder foundations apart — aside from the obvious — is that powder foundations are especially beneficial for oily, acne-prone, or sweat-prone skin types, thanks to their ability…

If you’re a smart beauty shopper, you already know you can shop countless skin-care, makeup, and hair brands that are legitimately sold on Amazon. (That means that they’re either shipped and sold directly from Amazon, or sold by the brand itself and shipped by Amazon.) How does it get better than that? Well, when our…